We really don’t know much about podcasts and how people consume audio. At the very core. All we know is if people like the title of a show. Click and listen to a part of the audio. We care so much about downloads but it doesn’t mean they’ve … [Read more...]
What We Believe About Podcasting at JHP
We believe that podcasting is still in it's infancy not at it's peak. We believe that podcasting is a limiting term and that we're creating shows/content that should not be defined as a podcast. We believe that podcasts have a high churn rate … [Read more...]
What makes great podcast art great?
Personally I think design is very important. It attracts attention, it builds (or tears away) credibility, and can be the differentiator between competitors. We're worried about podcast artwork. Does it matter? And what should you be worried … [Read more...]
9 Methods to Write A Catchy Podcast Headline
Podcast headlines are hard to write. After putting all this work into creating this piece of content you then have to pick a little headline. I've often sat at my desk for 15 minutes with a blank look trying to figure out what to do. I had to … [Read more...]
Why Podcasting Matters for Software Companies
I started the private beta for my software company, Scheduling Ace in November of 2013. I launched the first episodes of a podcast for the industry in August, Golf In the Life of… 9 months later I had developed a steady source of leads and an … [Read more...]
- « Previous Page
- 1
- …
- 4
- 5
- 6
- 7
- Next Page »