Your podcast cover art is one of the first interactions a listener has with your brand. It can either inspire and clarify or add confusion and undermine your credibility.
Situation #1 – Someone here’s about your podcast and wants to check it out. They search for your show and find it… What happens next is their first impression. Your cover art and intro have a short amount of time to capture that persons interest and convince them to listen to the entire program.
Situation #2 – A listener is browsing through the charts looking for something that stands out.
Does your podcast art standout and increase your click-thru’s or just blend in with the rest of the crowd? It’s incredibly important for you to continually ask yourself this questions to make sure your optimizing your growth and listener engagement
It’s not just good design that matters. We’ve done the research to figure out what works (check out some of that)
We’ll work to design something that works for you and your brand, but also for the ultimate conversions and click throughs for your podcast.
Example of podcast cover art we’ve done here at Just Hit Publish